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  • Marketing Research Proposal - Aleve's Brand Company

    Marketing Research Proposal - Aleve's Brand Company

    Marketing Research Proposal Case 3.1 Aleve Executive Summary This study provides an overview of the proposed research solutions for the Aleve's brand company. The company is committed to provide a quality product to its consumers. Aleve is an over-the-counter (OTC) pain medication that provides relief for a variety of conditions. The Bayer corporation came into Aleve after P&G had not been able to move Aleve beyond a 6 percent market share. The aim of this

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    Essay Length: 1,036 Words / 5 Pages
    Submitted: March 12, 2011 Essay by people
  • Hilton Case - onq - a Revolution in Integration

    Hilton Case - onq - a Revolution in Integration

    OnQ A Revolution in Integration - OnQ is a technology system that is the only one in its class in the entire world. It is a single-solution system that is used by the Hilton Corporation to connect its multi-chain hotel company. which launched in 2003 with transformative effects and is now the brain power behind these new initiatives. OnQ is Hilton's proprietary technology platform - built on Microsoft's Windows NT ( www.micro soft.com) - that

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    Essay Length: 750 Words / 3 Pages
    Submitted: March 13, 2011 Essay by people
  • Okonkwo's Case - Things Fall Apart

    Okonkwo's Case - Things Fall Apart

    One of the major events in the novel which I believe was greatly influenced by the Ibo tribe's traditions is Okonkwo's exile from the tribe for seven years. The incident takes place at the end of Part 1 of the novel. Just before Okonkwo is exiled, all the clan members gather at Ogbuefi Ezeudu's funeral but when the clansmen fire their guns as a salute, Okonkwo's gun explodes and a piece of shrapnel pierces the

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    Essay Length: 423 Words / 2 Pages
    Submitted: March 15, 2011 Essay by people
  • Ikea Research Methodoligies

    Ikea Research Methodoligies

    Executive Summary Since 1997, Ikea has increased its number of stores by 51. The company comprised 165 stores as of August 2003, and there are plans to open a further 16 new stores in both fiscal 2004 and 2005. (Ikea United Kingdom, 2005) However, although the company opened 14 new stores in fiscal 2003, sales growth was only 2.7%, largely as a result of the depressed economic conditions across Europe, the company's core business region.

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    Essay Length: 305 Words / 2 Pages
    Submitted: March 19, 2011 Essay by people
  • Yes Bank Case Study

    Yes Bank Case Study

    YES BANK We initiate coverage on YES BANK with "SECTOR OUTPERFORMER" rating and STRONG BUY recommendation. CMP: Rs 308 TARGET: 496 (FY 2012) YES BANK is the only Greenfield license awarded by the RBI in the last 15 years, associated with the finest pedigree investors. YES Bank received a license to commence operations in May 2004. Mr Ashok Kapur and Mr Rana Kapur, who have been at the helm of Rabo India, have promoted the

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    Essay Length: 1,881 Words / 8 Pages
    Submitted: March 20, 2011 Essay by people
  • The Waterview Case Analysis

    The Waterview Case Analysis

    OVERVIEW Located on the waterfront at a premier resort, for decades the Waterview snack bar had been the leading tourist destination in the Muskoka District of Northern Ontario. After multiple changes of ownership, however, the quality of service at the resort and especially at the snack bar deteriorated, and revenues fell sharply. Exacerbating an already difficult situation, long-time employee Michael Welland, recently promoted to snack bar supervisor, engaged his manager, Rebecca Boddington, in several heated

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    Essay Length: 234 Words / 1 Pages
    Submitted: March 20, 2011 Essay by people
  • Case: Advertising - a Trade Engine

    Case: Advertising - a Trade Engine

    Advertising has long ago become an integral part of our lives. What once was a very rare thing nowadays is something we see everywhere and something that has become an outstanding "trade engine". To make this engine work contemporary businessmen try different kinds of advertising. The main trick is to have the advertisement in the place of a "mass concourse" of people. We all have observed how hard they try in getting our attention to

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    Essay Length: 2,470 Words / 10 Pages
    Submitted: March 20, 2011 Essay by people
  • Business Research Methods

    Business Research Methods

    STAR CHANNEL IN GUJARATI MRIS PROJECT STAGE 3 - REPORT Submitted to Professor: Arvind Sahay Academic Associate: Anandan Pillai In partial fulfillment of the requirements of the course Business Research Methods ON 16TH MARCH 2009 BY Arpita Kar Bhole Amogh Arvind Mudita Verma Nerurkar Nikhil Suresh Vishesh Kumar Vivek Subramanian Group 11 (PGP-I, Section B) Secondary Research We looked at different Gujarati channels and the kind and range of programmes they deliver. The sources were

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    Essay Length: 250 Words / 1 Pages
    Submitted: March 22, 2011 Essay by people
  • Jones Blair Case Analysis

    Jones Blair Case Analysis

    Current Situation: Jones Blair executives find themselves at a fork in the road. The company is trying to decide how to best deploy corporate marketing efforts for the various architectural paint coating markets served by the company in the southwestern United States. The senior management team has recently met after examining the paint industry, especially the architectural paint markets, and they have yet to come to a conclusion. The president of Jones Blair, Mr. Alexander

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    Essay Length: 1,644 Words / 7 Pages
    Submitted: March 22, 2011 Essay by people
  • Case of Village of Skokie Vs. the Aclu (american Civil Liberties Union)

    Case of Village of Skokie Vs. the Aclu (american Civil Liberties Union)

    In the case of Village of Skokie vs. The ACLU(American Civil Liberties Union) I would definitely stand with the ACLU. The ACLU was defending the First Amendment Right. They were not defending the Nazis. We might not agree with what the Nazis are saying but, they still have a right to say it. Herb Lewison of the ACLU and the attorney for Collin stated to the judge "Your Honor, this is a simple First

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    Essay Length: 1,065 Words / 5 Pages
    Submitted: March 23, 2011 Essay by people
  • Case Anaylsis Working in Jumandia

    Case Anaylsis Working in Jumandia

    Sonya Myerson has found herself in an unethical situation. She has discovered that the legal line for next year's budget went from $1250.00 to $5 million. She discussed her findings with her direct superior, Jack Stanek, who dismissed the $5 million as a consulting fee and that it was normal procedure. Stanek may have been practicing cultural relativist which as the old saying goes 'When in Rome, do as the Romans do' (Donaldson, 2003). In

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    Essay Length: 1,175 Words / 5 Pages
    Submitted: April 4, 2011 Essay by people
  • Animal Research - Is It Right to Use Animals to Test Medicines?

    Animal Research - Is It Right to Use Animals to Test Medicines?

    There has been a long debate on if it is right to use animals to test medicines, or inject them with diseases to see if a cure can be found. To see a human suffering from a disease it makes you feel sorry for them and only wish that the person were well, is the same thought for an animal when it has an illness or is it just over looked because they are not

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    Essay Length: 766 Words / 4 Pages
    Submitted: April 5, 2011 Essay by people
  • Research Problem - Williams Memorial Cogic

    Research Problem - Williams Memorial Cogic

    Background Williams Memorial COGIC (Church of God in Christ), was founded by Dinnie Turner Williams (1892-1959). Williams rented a storefront on 5th Street between the streets of N and O. the church was the first established COGIC in Sacramento, on September 4, 1924. The church was moved to various locations, but always was located to another storefront. The churches final storefront was located at 4th and Q streets. In 1938, the church purchased a lot

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    Essay Length: 949 Words / 4 Pages
    Submitted: April 7, 2011 Essay by people
  • Leukemia - Research and Treatment

    Leukemia - Research and Treatment

    Leukemia, research and treatment The research of leukemia takes some time and is a never ending process. Although this process of researching, then testing if the treatment works, is possible it takes the most amount of time to find new cures. With these people finding new cures the people that are dying from cancer is growing smaller. The more doctors' find out about cancer Cancer is a major topic in most places around the world.

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    Essay Length: 1,988 Words / 8 Pages
    Submitted: April 7, 2011 Essay by people
  • Wang Pilgrim Bank Case Study

    Wang Pilgrim Bank Case Study

    ASSIGNMENT: BUS253a, Marketing Research. Wang Pilgrim Bank *How do retail banks make money from their customers? How do retail banks deal with variation in profitability across customers? *Based on sample of customer profitability for 1999, what can Green conclude about the profitability for PilgramBank's entire customer population? *Run following two regression analysis on consumers with complete records and interpret the results: a). use Profit as dependent variable, and Online as independent variable. What do you

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    Essay Length: 649 Words / 3 Pages
    Submitted: April 10, 2011 Essay by people
  • Utopia Case Study

    Utopia Case Study

    As humans, we pursue a perpetual quest to develop a sense of flawlessness in society, what is in essence a utopia. Such progress however, is deterred by an "incapability" to act as a unified whole. As defined by Merriam Webster, a utopia is a place of ideal perfection especially in laws, government, and social conditions, in which the squalid characteristics portrayed in mankind, ravenousness, envy, etc, are not present to repeal whatever changes have been

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    Essay Length: 1,055 Words / 5 Pages
    Submitted: April 12, 2011 Essay by people
  • Psychology Case Write Up

    Psychology Case Write Up

    1. What traits are prominent in these cases? Name two or three from the Big Five and give examples from each person's behavior, emotional reactions or thought processes as 'evidence'. Shirley: Shirley seems to not be open to new experiences. At age 57 she has put herself back into psychotherapy. The childhood with a drunken and possible depressed mother seem to play part in the way she raised her children. Where now she only has

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    Essay Length: 582 Words / 3 Pages
    Submitted: April 13, 2011 Essay by people
  • Book Case - 100 Years of Solitude by Gabriel Garcia Marquez

    Book Case - 100 Years of Solitude by Gabriel Garcia Marquez

    I have recently I have being reading a book that has opened my understanding of Latin America. The book 100 years of solitude has impacted the way I look at my culture. The book written by Gabriel Garcia Marquez is about the struggle of a Latin American family in a time of crisis in the fictional town of Macondo. For some people, it is just a book for textual pleasure. For others it is way

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    Essay Length: 769 Words / 4 Pages
    Submitted: April 19, 2011 Essay by people
  • Sacrifice Case

    Sacrifice Case

    Sacrifice: Forfeiture of something highly valued for the sake of one considered to have a greater value or claim. For many years, different religions have incorporated some form of sacrifice into their rituals or practices. Pretty much every culture has a history of human sacrifice, from the Aztecs, to the Celts, to the Romans. There are a few different reasons why some religions practiced this. The Aztecs performed human sacrifice to appease and please their

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    Essay Length: 665 Words / 3 Pages
    Submitted: April 22, 2011 Essay by people
  • Executive Shirt Company Case Solution

    Executive Shirt Company Case Solution

    EXECUTIVE SUMMARY Executive Shirt Company (ESC) is currently following a certain process that it had been using for a long time to produce regular shirts. The company's manager has recently decided to add a new product to his company which is custom shirts believing that this will attract more profits to the company. To achieve this, the manager ordered a new cutting machine, asked two of his assistants to come up with different plans to

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    Essay Length: 2,319 Words / 10 Pages
    Submitted: April 25, 2011 Essay by people
  • Othello Case

    Othello Case

    In Act3 Scene 3 of Othello by William Shakespeare, the change of power between characters is present. Othello is a noble army general in service of the Duke of Venice, he is a man of power and resilience against all other characters yet this power seems to be removed due to manipulation by Iago (Othello's ensign) a man, who strives to destroy all lives surrounding him. Iago's a very cunning man, he's clever and sharp

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    Essay Length: 290 Words / 2 Pages
    Submitted: April 25, 2011 Essay by people
  • Management Case

    Management Case

    RQ 5.7 Regarding to the management assertions about the entity's financial position and performance embodied in the financial report, there are 3 assertions. Firstly, the assertions about transactions and events happened during the auditing period. This assertion has following characteristics, namely occurrence, completeness, accuracy, cut-off and classification. Secondly, the assertions about account balance in the end of auditing. The second assertion contains existence, rights and obligations, completeness valuation and allocation. Last, the assertions about presentation

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    Essay Length: 485 Words / 2 Pages
    Submitted: April 25, 2011 Essay by people
  • Microorganisms Case

    Microorganisms Case

    I will teach you about Microorganisms. You will learn about how microorganisms infect apples put under different conditions. It will help you learn how they make us healthy, how they help us digest our food, and how they make us sick. Welcome to the world of microorganisms. First, I had to label the plastic bags 1 through 6. Put gloves on and place a fresh apple in bag 1. Next, I had to rub the

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    Essay Length: 255 Words / 2 Pages
    Submitted: April 25, 2011 Essay by people
  • Communication Case

    Communication Case

    Communication is the key to human existence. It has allowed us to grow, learn, build, and survive day to day. There have been different ways that humans communicate with each other such as talking, body language, or sign language. The purpose of this paper is to explain the different theories of communication. Theories I have selected to inform the reader are dramatism, rhetoric and relational dialectics. Dramatism is a very complex theory with a very

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    Essay Length: 514 Words / 3 Pages
    Submitted: April 25, 2011 Essay by people
  • Goodman Case - "faith", Mans Best Enemy

    Goodman Case - "faith", Mans Best Enemy

    "Faith", Mans best Enemy A good literal criticism for "Young Goodman Brown" by Nathaniel Hawthorne can be a psychological criticism. Goodman goes through many challenges that test his faith, making him think and feel the faith he was instilled with was all hypercritical and a lie. When Goodman meets the old man that is going to guide him on the journey through the forest the old man tells him he is late and Goodman responds

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    Essay Length: 294 Words / 2 Pages
    Submitted: April 25, 2011 Essay by people

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