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Last update: May 14, 2015
  • Lavazza: When Advertising Makes History

    Lavazza: When Advertising Makes History

    ________________ Lavazza: When advertising makes history Lavazza has always been a company with an innovative approach to advertising. The brand image strategy applied during the years is a sapient blend of traditional Italian comedy and fresh, state-of-the-art vision. Lavazza: When advertising makes history “Lavazza has always been a company with an innovative approach to advertising. The brand image strategy applied during the years is a sapient blend of traditional Italian comedy and fresh, state-of-the-art vision.”

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    Essay Length: 699 Words / 3 Pages
    Submitted: June 9, 2019 Essay by Tsvetelina Kostadinova

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