Ade Team - Key Issue

Key Issue:

Hold a large scale Asia-Pacific technical conference of ADE service for customers in this region.

Reason for settling the differences:

1. ADE team hold a technical conference only in US every 2 two years before. The management team in Asia-Pacific want it in Asia while the ADE team are not willing to do that.

2. Budget control for both Customer Service & Training and ADE Team very tough to hold this conference, especially on our side, Customer Service & Training, do not have any budget for this.

3. Hard to coordinate a schedule working for everyone.

4. Disagreement on the scale and the selection of customers.

Solutions:

1. The travel to US cannot be afforded by a lot of airlines in Asia, so we missed a lot of potential audiences. However, the future market in China and the rest of Asia region will be enormous, we could not afford to lose the opportunity and also we rivals are now rolling up.

2. The opportunity cost (rooms, logistic, planning and manpower) for Customer Service & Training will be almost equal to the actual cost for all other expense, and the conference is also design for supporting the ADE team where they should support financially. Also we invite more parties into this to be sponsors.

3. Clear the schedule and check in conference calls to update and confirm.

4. The concerns of ADE team for a large scale should be solved one after another; eventually we should eliminate all the causes then to hold a large scale conference.

The helpful experience:

1. US meeting and the following teleconference with all parties

2. The participation from more parties.

3. The quick communication and coordination.

4. Listen to the concerns of all parties and try to solve the root cause.

Unhelpful:

1. Distrust each other in early stage.

2. Be too conservative when face the change or other new ideas.

3. Delay and misunderstand during the communication.

4. Culture differences.