Café De Arabia Project Plan
Essay by fbuhasan • July 7, 2017 • Business Plan • 1,382 Words (6 Pages) • 2,012 Views
Café de Arabia Project Plan
[pic 1]
Done By:
Nasser Al Enezi
Naveed Iqbal
Abdulaziz Ben Saeed
Abdulla Al Zaid
Mohammed Abdulla
Table of Content
Introduction 3
Project Objectives 3
Why Bookstore Project? 3
Project Criteria 4
The Project Manager 4
Project Charter/Scope of Work 4
Purpose 4
Objective/Deliverables: 5
Overview: 5
Resource Requirements: 5
Schedule: 5
Personnel: 5
Risk Management: 6
Evaluation Method: 6
CPM 6
WBS 7
Gant Chart……………………………………………………………………………………………………………………………………………….7
Main Project Risks 7
Market Risks 7
Financial risks 7
Budget 8
Project Monitoring 8
Introduction
Cafe de Arabia is a specialized coffee shop that offers a variety of Arabian Coffee with different flavors, as well as a wide range of pastries and salads; it is an addition to the coffee shop family of two branches of Café de Paris which was a huge success as a concept. This new addition will be of two floors divided. Ground floor will be for families, with a small play area of electronics for kids with the entrance part for individuals and youngsters with an outdoor seating. The first floor will have a small library and will be a study room for all those who wants to enjoy school work with coziness, quietness, and great coffee.
Project Objectives
As it is a one of a kind product, we believe Arabian Coffee is not given its right business wise and people only drink it at home, also it would be only a one beverage on the menu of each coffee shop. Therefore, our main objective is placing the product in the right market where the mentality is more than open to embrace it as a product of which is taken personally in the culture of Kuwait and be specialized in it.
Why Café de Arabia?
We have chosen Café de Arabia as when we sell coffee, it is not only a beverage; we are selling a lifestyle, and a place to feel comfortable to stay in as long as a person wants. Other options similar to that project did seem tempting only what make the product unique are the criteria that the market needs. Therefore, we decided to run a weighted factor scoring method test to see whether it was worth it to embrace the project or otherwise.
Requirement Score | ||||
Criteria | Weight | Café de Arabia | Store A | Store B |
Value | 30% | 90 | 60 | 80 |
Risk | 20% | 60 | 30 | 65 |
Difficulty | 20% | 77 | 80 | 20 |
Success | 30% | 80 | 60 | 10 |
Weighted Score | 100% | 78.4 | 58 | 44 |
Project Criteria
We decided to go with the platform method for there has been a huge product change. We are moving to a completely different consumer demand. The coffee that will be served is completely different that what has been sold in Café de Paris. There will be improvement in quality and price. Our platform was decided to be considered to meet the needs and demands of the Kuwaiti people mentality in addition to the entertainment that will exist to keep them longer.
The Project Manager
We have chosen our Project Manager based on a lot of qualifications that made us believe he is the right man for this job. We believe that he will be able to achieve all our goals and gain the highest profit, as long as hiring his experience in knowing the field and market both really well.
He commands authority naturally
His sense of observation is very deep due to his experience
He meets deadlines like magic
He is accepted by all the team
He embraces issues and problems and shares them with the team to find a solution before it complicates
He knows how to keep stakeholders happy, and knows what questions to ask
Project Charter/Scope of Work
Purpose:
We would like to open a new Coffee Shop but with a different product which the market will be able to easily digest and embrace.
Objective/Deliverables:
- Gaining high profit
- Creating a place custom made for Kuwaitis of all ages
- Diverse the company’s source of income
Overview:
- Introducing a new brand to the market
- New source of income to the company
Resource Requirements:
No | Item | Cost |
1 | Location | 40,000 KD |
2 | Menu and Kitchen equipments | 20,000 KD |
3 | Branding | 2000 KD |
4 | Employment | 7000 KD |
5 | Contracting, Interior Design, and Furniture | 20,000 KD |
6 | Marketing | 10,000 KD |
Schedule:[pic 2][pic 3]
[pic 4][pic 5]
[pic 6][pic 7][pic 8][pic 9][pic 10]
Sep 2017 Oct 2017 Jan 2018 July 2018 Sep 2018
Personnel:
- Nasser Al Enezi, (Project Manager)
- Naveed Iqbal, (Finance)
- Abdulaziz Ben Saeed, (Employment)
- Abdulla Al Zaid, (Contracting)
- Mohammed Abdulla, (Marketing and Branding)
Risk Management:
- Not being able to find a location for sale in Kuwait City
- Employment visa processes are very complicated, it takes all employees months to arrive
- Unable to cover the opening cost for more than the expected amount of time
- Governmental paper work taking time to process
Evaluation Method:
July 2017: Preparing a business plan to present to stakeholders
August 2017: Presenting it to the stakeholders
...
...