Case Study
Essay by people • August 8, 2011 • Essay • 2,208 Words (9 Pages) • 2,026 Views
or Business Ethics courses.
This collection of quality cases and essays on business ethics addresses some of the most pertinent ethical issues in today's business environment. It goes well beyond matters of fraud and public relations to consider standards of professionalism, corporate decision-making structure, the interface between ethical theory and economic practice.
New To This Edition
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* 50% New cases and essays
o Including:
"Baxter and the Dialyzer Crisis"
"Marketing Ethics"
"Vioxx"
"Dennis K. at Tyco"
"Parmalat"
"The Wal-Mart Way"
"Selling Birkenstock's Sole"
"Sweatshops and Respect"
"Women and Corporate America"
"Outline Auction Business Ethics"
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Four new sections-'Truth Telling and Communications'. 'Corporations and Business, Large and Small', 'The Global Marketplace', and 'Internet Ethics and Electronic Commerce'.
Features and Benefits
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Hallmark features of Case Studies in Business Ethics:
* Overview of the issues involved in business ethics.
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Provides students with introductory essays that explain the case methods, and discuss the nature of ethical decision making.
* Theoretical articles on particular problems in the field.
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Provides students with a variety of real world cases that represent both ethical failures, and successes.
* Hands-on cases and personal essays-Includes both short and more detailed cases which reflects the same complex value trade-offs that characterizes real-life business decision making.
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Draws students into the debate and provides them with the opportunity to engage in meaningful discussions.
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Continues to include classic cases and essays that exemplify a number of perennial issues and questions in the field, including:
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"The Sadhu"
"Whistleblowing"
"The Fall of Michael Milken"
"The Ford Pinto"
"The Dalkon Shield"
"International Sweatshops"
"Women and the New Facts of Life"
"Moral Mazes"
"Denny's and Diversity"
"The Call of Leaders"
Table of Contents
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Complete Table of Contents:
Introduction
Ethics, Business, and Business Ethics
Al Gini, Alexei Marcoux
Section One
Business or Ethics
Essay
Is Business Bluffing Ethical?
Albert Z. Carr
Case Study
The Parable of the Sadhu
Bowen H. McCoy
Case Study
Into the Mouth of Babes
James Traub
Case Study
Tylenol's Rebound
Carl Cannon
Section Two
Truth-Telling and Communication
Case Study
Whistleblowing and Employee Loyalty
Ronald Duska
Case Study
Some Paradoxes of Whistleblowing
Michael
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