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Critical Success Factors of Hilton

Essay by   •  August 12, 2011  •  Case Study  •  541 Words (3 Pages)  •  3,461 Views

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Critical Success Factors of Hilton.

Critical success factors of the Hilton are key areas which can be identified from conducting a SWOT (internal environment), PEST (external environment) and Porters Five Forces model.

1. WEAKNESSES -the biggest weakness that needs addressing is a limited number of Hilton's gaming facilities located primarily in Las Vegas..

2. OPPORTUNITIES - the area that presents the most opportunities is the Eastern Europe that is currently not as competitive as the western European markets for entertainment and gambling.

POLITICAL - the current political system supports Hilton and its industry. There do exist numerous requirements with respect to hotel, gambling and entertaining industries yet Hilton confirms to all the requirements.

ECONOMIC - the current US and global economy is supportive of the hotel, hospitality, gambling and entertainments industries, yet one needs to cover additional markets in order to protect oneself from the economic declines in highly correlated European markets.

SOCIAL - The social system supports hotel/entertainment industry as the business and leisure travel is the norm.

TECHNICAL - Hilton utilizes the help from the outside construction companies to create a new facility. The company utilizes sophisticated software to keep track of customers and technology. Hilton can even book rooms in a real time mode and even receive payment via credit cards while online.

COMPETITOR ANALYSIS - Mirage, MGM, Mandalay, and Luxor the main competitors for hotel/entertainment industry that currently attempt to cover or already covered the same geographic routes and areas currently covered by Hilton. It appears that larger institutions neglect smaller towns and distinct interests of customers.

These are Hilton's critical success factors which this hospitality/entertainment company needs to pursue in order to be a success. One needs to input the Critical Success Factors in the corporate strategy of Hilton in order to make use of them.

1. All industry participants must adhere to the various financial security and safety requirements (Political) in order to keep the license for gambling and hotel services..

2. All industry participants must remain competitive and remain within the certain cost brackets if they want to remain successful and profitable.

3. All industry participants must constantly explore the new markets to assure a proper niche placement for their services.

Core competencies of Hilton were analyzed in Hilton and shown in the essay below:

add significant value to entertainment, gambling, hotel services perceived by end-users because of promotion,

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