Mobile and Wireless Devices Case Study

Case #1: Mobile and Wireless Devices

* When it comes to wireless technologies used to empower a mobile workforce, the ROI seems to be a minor issue.

* Cost isn't the issue - connectivity is.

* Companies can better manage their costs by using wireless technology to its fullest

IT Department's Challenge

* Ensure that business users have access to solid, secure connections, no matter where they're working.

* Must think through how to deliver applications so they can be used on small LCD screens.

Case # 1 Questions:

1. What are some of the benefits that organizations could realize by connecting all of their employees with mobile devices?

2. Are the CIOs in the case saying that ROI is not important when deploying mobile computing devices? Explain your position.

3. What are some of the benefits that organizations could realize by connecting all of their employees with mobile devices?

4. Are the CIOs in the case saying that ROI is not important when deploying mobile computing devices? Explain your position.

Case #2: Customer Self-Service Kiosks

Goal:

* For airline travelers, the best trips are fast and hassle-free, with limited time spent at the airport.

* The goal is speeding travelers to their destinations.

Self-Service Kiosks Uses:

* Check in for flights

* Get boarding passes for originating or connecting flights

* Select or change seats

* Request to stand by for an upgrade

* Check baggage

* Change flights

* Initiate multiparty check-ins

* International check-in

* Collect fees

Benefits:

* Help customers shave 5 to 15 minutes off the time they have to stand in line

* Cornerstone of a broader airport strategy to offer customers more control

Technology:

* Input

* video touch screens as the primary user interface

* magnetic stripe card reader

* Processing - networked special-purpose microcomputer terminals

* Output - built-in, high-speed thermal printer

Case #2 Questions:

1. What computer system technologies and functions are included in self-service kiosks? What other technologies should be provided? Why? Visit the Kinetics USA website for more details.

2. What is the customer value of self-service kiosks for airline check-ins? What other services should be provided? Take the demo tour of the Delta check-in kiosk at www.delta.com/travel/trav_serv/kiosk to help you answer.

3. What is the business value of self-service kiosk