Nike, Rebooks

sdsdsdsdsdsd The first adventage of Rebooks is its diversity of products. Compared with only two options from Nike, Rebooks has five options. From the view of technology, Nike conquer the basketball shoes by introducing the Air concept. But the new technology from Rebooks " DMX" is no less than "Air". Second advantage is price, compared with Nike, Rebook sell 25% lower than the same category products from Nike. In the same time, there are also some threats from footlocker competitors. The number of direct competitors is increasing, and so do their sales. Dropping 2% of market share in the past two years made Footlocker fall to the third largest retailer and the market share difference between it and first retailer doubled in the past two years. The WNBA has been there for years, but players have to wear smaller men's shoes to play in the game. Wearing men's basketball shoes can bring many side effects because the difference among men and women from biological view. Women don't need shox to help them dunk or Airsole to make shoes durable. All they need are shoes that can show the difference from men's basketball and more protection for their ankles. Don't you feel weird when you see a women player wear Vince Cater shox to player basketball? (VC serious are specially famous when VC dunks over the French Center in the Olympic game). Rebecca Lobo, a successful basketball player in WNBA just like MJ, no matter from glories, or environment (there was no player wear signature basketball shoe).The young future superstar is full of potential business opportunity. This girl is loved by lots of fans, especially 12- 17 years old girls. It seems no reason to not let she have an own signature basketball shoes. Also, Rebook has another famous center player Shaq. So when it comes to advertise Rebook's products, what a powerful combination will they be? The best time to introduce this shoes is October rather than June, since basketball season starts and people have already had enough curiosity to see the shoes come out after long summer. What may happen is that parents will buy their daughter a pair of Lobo shoes the same time when they buy a pair Shaq shoes for their son. Once they design the product, they can provide different colors to suit each team and certain superstars.