Square Pharmaceuticals Ltd
Essay by people • June 28, 2011 • Case Study • 488 Words (2 Pages) • 1,775 Views
Square Pharmaceuticals Ltd is the flagship company of Square Group. In stark contrast to its
present stature, Square had a rather humble beginning. In 1958, the Company started out as a
small scale pharmaceutical venture at Pabna, a small town in Northern Bangladesh. It was a
partnership effort of four young and enterprising men under the leadership of the Chairman, Mr.
Samson H Chowdhury, whose determination and passion saw it through the turmoil of the early
days.
In 1964, the Company was turned into a Private Limited Company. After the independence of
Bangladesh, 1975 was quite a significant year for Square as it established a technical
collaboration with Janssen Pharmaceuticals of Belgium; a subsidiary of Johnson & Johnson,
USA. In its relentless quest for higher technology, Square signed a technological collaboration
agreement with F. Hoffman-La Roche & Co. Ltd in 1982. 1985 was another historical year for
Square as the Company gained the market leadership for the first time in Bangladesh
pharmaceuticals market and since then it has been maintaining its position as the leading
pharmaceutical Company of the country. In 1987, Square became the first Bangladeshi company
to export its product abroad. The Company stepped into a new era when it was transformed into
a Public Limited Company in 1991 and subsequently it was publicly listed at both the stock
exchanges in the year 1995. Square Pharmaceutical Ltd has been successfully retaining its
market leader position in Bangladesh for the last consecutive 22 years and its current market
share is approximately 16%.
With a vision to diversify its product line, in 1988 Square launched its Toiletries Division which
later (in 1994) became an independent company named 'Square Toiletries Ltd'. Following the
same strategy, in 1995 the Chemical Division of Square was established to produce raw
materials for its pharmaceutical products. Square, so far has diversified its business in many
industries. Group's ventures are:
Pharmaceuticals & Healthcare
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