Technology Commercialization and the Global Environment

Technology Commercialization and the Global Environment

Spring 2016

Instructor:                        George Friberg                                                        

Phone (Cell)                     1.505.220.9297                                                        

e-mail address:                      friberg@unm.edu

Office hours:                         By appointment

Course files:  files used in the MOT part (syllabus, power point slides, etc) can be found on UNMLearn

Please print a sheet of paper with your name on it and bring that to class with you each time.   Please put this name sign in front of you during sessions.

Information

1. If you are a qualified person with disabilities who might need appropriate academic adjustments, please communicate with me as soon as possible so that we may make appropriate arrangements to meet your needs in a timely manner.  Frequently, we will need to coordinate accommodating activities with other offices on campus.  Course materials can be made available in alternative formats.
2. It is expected you will respect others by not using communication devices during the class period: please turn cell phones off
3. Computers should be used in class for class materials only. During case discussions, please put the screen down on your computer.
4. Any violation of the Student Code of Conduct will be taken very seriously and appropriate sanctions will be applied.  Violations include:  plagiarism, exam misconduct, etc.  Please refer to the UNM Pathfinder for additional information - http://www.unm.edu/~sac/pathfind.html.

REQUIRED MATERIALS:

1) TEXT:

Melissa Schilling, Strategic Management of Technological Innovation, 4th Edition, N.Y: McGraw Hill.

2) CASES FROM HARVARD BUSINESS (get from www.hbs.edu)

3) Other readings may be assigned as appropriate

TECHNOLOGY COMMERCIALIZATION

NATURE OF THE COURSE

        The essence of business opportunity in the world today depends on markets. In today’s world, markets have become global and are enhanced by the appropriate use of technology to improve products, processes and services. Whether the focus of your business is on the development of a service, physical product or in the development of infrastructure for a service or physical process, needed to manage technological and innovative change and/or examine how world markets impact these changes and  impacted by them. The firms and people who manage change created by innovation and technology most effectively create competitive advantage for their firms and for themselves.

This course focuses on the nature of innovation and technology and the issues faced by established and nascent firms in managing the generation, development and implementation of the innovative and technological advances essential for competitive advantage. The conceptual framework of the course is the decision making processes that are central to advancing the firm’s innovation and technology strategy. With this perspective, the course draws on strategic management, economics, organization theory, market and financial analysis, facts to address important challenges faced by managers in innovative and technology-based firms.

        The course is research and theory-based but practice-oriented. Thus, our case discussions of various real life situations will require in-depth analysis to be complemented with specific options, actions and recommendations needed to analyze potential courses of action. Using the cases, we will take on the perspective of the  firm and examine the effect these innovations and technologies have on their future.

Course Objectives

1. To develop an awareness of the range, scope, and complexity of the issues and problems related to the management of technology and innovation.
2. To develop an understanding of the "state of the art" of the management of technology and innovation.
3. To develop a conceptual framework for assessing and planning the innovative capabilities of a business.
4. To develop insight concerning some of the skills necessary to be an effective part of the management team in the innovation process.
5. To provide practice in defining and working out strategic management problems related to technological innovation and corporate entrepreneurship.

CLASS PREPARATION

Students are expected to have read the material (readings and cases) assigned prior to coming to class. For the cases covered in class, the student should read and analyze the case so that when the instructor or other presenters analyze the case, students build on their knowledge of analysis (analysis is a skill that  you acquire it by  practice). Also the exam will be centered on the text and questions about cases similar to the cases you worked on.

MGT 511 - COURSE AGENDA 

Session One (March 10, 2016)

Introduction, Objectives, Style, etc.

a)         Intro to course in MOT

1. Syllabus: Case analysis in class and for submission/ paper

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Session Two (March 24 , 2016)

Chapters 1-3                Schilling

Assign Case 1

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Session Three (march 31 , 2016)

Chapters 4-5        Schilling

Present Case 1

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