What Concepts in the Chapter Are Illustrated in This Case?

What concepts in the chapter are illustrated in this case?

The safety of our privacy is threat by the social fabric.

Describe the weaknesses of Facebook's privacy policies and features. What management, organization, and technology factors have contributed to those weaknesses?

Weakness: because Facebook should though the ads to general revenue, and its ads feature is that it could reach highly targeted audiences based on their demographic information, hobbies and personal preferences, geographical regions, and other narrowly specified criteria in a comfortable and engaging environment. So in the process of the ads, the violation of privacy couldn't be avoided.

Organization: because the original goal of the company is get profit, and the profit of Facebook is from the pertinent ads, which need to collect the personal information, in this way, the target of organization urges the form of the weakness.

Management: in the same way, the management need to respond for the investor, so they need to max the profit of the company, in the other way, they have to balance the profit and the privacy, it means they have to sacrifice a port of privacy to achieve more profit.

Technology: the data mining technology also contribute to the weakness of the policy. Without the data mining technology, we cannot get the useful information in the vast amount of data, and if it could recognize the user's information and match the ads need automatically, the weakness of the policy will be decline.

(1) Providing an environment that becomes richer and more entertaining as the amount of information shared increases.

(2) Beacon advertising service: Informing its users what website their friends have visited. Finally, they remove this service.

(3) drawn criticism for preserving the personal information of people who attempted to remove their profiles from the site. At last, the site now allows users either to deactivate or to delete their account entirely, and only saves information after deactivation.

(4) New policy that even users that had previously set their privacy to be "friends-only" for photos and profile information had their content exposed.

How to safeguard the privacy of users?

They have to abandon a port of profit, because they can do the safeguard, but for the profit, they decline it. For example, the new features giving users more control over how they share personal information on the site with other users and third-party applications.

What be the impact of the model?

The profitability model decides they won't put most of their energy into safeguard of the user's