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Last update: May 24, 2020
  • Heineken Case Study

    Heineken Case Study

    It is hard to think back to a time when beer was not around, unless memories of the decade known as the “Roaring Twenties” when Prohibition was in effect are recalled. Of course, Prohibition has long since faded away into a time where beer and other alcoholic beverages are mass-produced the world over and are extremely popular. Sales of beer are driven almost exclusively by the desire for leisure activities, including, but not limited to:

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    Essay Length: 1,115 Words / 5 Pages
    Submitted: September 7, 2017 Essay by Javanna
  • Airasia Case Study

    Airasia Case Study

    ________________ 1. What factors led to the success of AirAsia as it grew and expanded from Malaysia to other destinations in Southeast Asia and beyond? What value-based financial, marketing and organizational strategies did it adopt? Success factors of AirAsia The first factor, maybe the biggest one, is the fact that the CEO, Tony Fernandes, challenged the industry orthodoxies. He broke the normal travel norms and launched a low cost airline model to Malaysia, and ended

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    Essay Length: 1,477 Words / 6 Pages
    Submitted: September 12, 2017 Essay by anettenergard
  • Trader Joe's Case Study

    Trader Joe's Case Study

    Bethany Winkin BUS 400 Professor Rustambekov September 26, 2017 Trader Joe’s 1. Supermarkets make money in two major ways: specialized products that are priced at a premium, and discount products that are priced at a low cost. It is hard to make profits in the supermarket industry because 70-73% of the price of food comes from product costs. Supermarkets used to make up about 2/3 of the grocery industry, but now wholesale clubs, pharmacies, and

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    Essay Length: 619 Words / 3 Pages
    Submitted: September 28, 2017 Essay by Bethany Winkin
  • Case Study: Stuck in the Middle

    Case Study: Stuck in the Middle

    Student Seminar Brief – Level Six Undergraduate SM0381 Applied Business Ethics Seminar Two Student Brief Seminar Two: Applying the Moral Intensity Descriptive Framework Seminar Objectives Students will: ● Form into Seminar Teams for the rest of the module ● Read a brief case study ● Analyse it using the Moral Intensity Framework (Jones, 1991) Preparation for Seminar 1. Consult the TLP and do the preparatory reading. 2. Please remember to print out this seminar brief

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    Essay Length: 393 Words / 2 Pages
    Submitted: September 30, 2017 Essay by lisabarrass
  • Ikea Case Study

    Ikea Case Study

    IKEA case Question 1: IKEA´s order winners (OW) are price and convenience. IKEA is offering the same kind of products at a lower price than their rivals in the market. And they are also as the only participant of their market offering everything you need for your home at one place. IKEA´s order qualifiers (OQ) are design, function, availability and product standard. These are all attributes that IKEA must fulfill to meet the minimum requirements

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    Essay Length: 1,556 Words / 7 Pages
    Submitted: October 2, 2017 Essay by Andreas Ueland
  • The Keyboard Company Case Study

    The Keyboard Company Case Study

    The Keyboard Company Group Name: Sandton-Buccleuch PROJECT AND PROGRAMME MANAGEMENT Programme Managing: Organisational Performance and Innovative Improvement Group Assignment No: 01 Case Study: The Keyboard Company Group Name: Sandton-Buccleuch Student: Joel Chigada 7105215886086 Simbisai Charandura 29-193417Z23 Lennon Mupfukudzwa AN541872 Kuda Shoniwa BN384156 Walter Chaweta 29-183485D13 Andries van Ross 6605255091084 DATE: 2008-08-12 ________________ EXecutive summary 1 1 Introduction 2 2 Background of company 3 3 problem statement: Problems and the underlying CAUSES 3 3.1 Insufficient Experience

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    Essay Length: 2,762 Words / 12 Pages
    Submitted: October 9, 2017 Essay by Chedu
  • Acorn Industries Case Study

    Acorn Industries Case Study

    INDIVIDUAL ASSIGNMENT;MODULE 2 ACORN INDUSTRIES CASE STUDY E.C.N.MDALA-MANELI 6301230777084 ________________ DECLARATION “I, the undersigned, hereby declare this assignment as my own work. It has not been previously submitted for any other examination”. _____________________ E.C. N. Mdala – Maneli ________________ TABLE OF CONTENTS 1. Executive summary 1. The discussion of the problems and their underlying causes 1. Recommendations on what should be done to solve the problems, prioritizing the steps to be taken. 3.1 Short term

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    Essay Length: 7,887 Words / 32 Pages
    Submitted: October 9, 2017 Essay by Chedu
  • Cd101 - My Child - a Case Study

    Cd101 - My Child - a Case Study

    I) MY CHILD The child I observed was a young boy by the name of Julian. He was wearing a green shirt with a long white sleeve undershirt. He wore green cargo pants with red shoes and has a shaved head. His skin was light brown and looked of Mexican descent. He was very skinny and looked to be around the height of two feet which is pretty ideal for the standard height of a

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    Essay Length: 981 Words / 4 Pages
    Submitted: October 11, 2017 Essay by brachevy cartoons
  • Nocil Financial Analysis of Fy 2015-16 and 2016-17

    Nocil Financial Analysis of Fy 2015-16 and 2016-17

    NOCIL FINANCIAL ANALYSIS OF FY 2015-16 and 2016-17 NOCIL Ltd is India's largest manufacturer and supplier of rubber chemicals. The company is known for product their quality customer services and commitment to environmental care. The company is a part of Arvind Mafatlal Group of Industries a well-known Business House in India with diversified business interests. The company is engaged in the manufacturing and sale of rubber chemicals. They are having their manufacturing facilities in the

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    Essay Length: 1,069 Words / 5 Pages
    Submitted: October 22, 2017 Essay by Nikhil Garg
  • Discrimination and Wages Inequality Case Study

    Discrimination and Wages Inequality Case Study

    CHAPTER 1 INTRODUCTION 1. Background of the Study Discrimination and wages inequality always happen in labor market even in this modern era. But this issue not really have concern in our community. So, because of that we come up with this study to dismantling how these phenomena of discrimination and wages inequality happen in labor market. Then, labor market discrimination is there is a situation in which equally materially productive persons are treated unequally on

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    Essay Length: 7,518 Words / 31 Pages
    Submitted: October 25, 2017 Essay by Nuradirah Jamain
  • Xerox Case Study

    Xerox Case Study

    INDEX NO CONTENT Page No 1. Executive Summary 2 1. Introduction 3 2. Structural Strategy. Problems, Analysing and Solutions. 4- 10 3. Operations Strategy. Problems, Analysing and Solutions. 11 - 15 4. Behavioural Strategy. Problems, Analysing and Solutions. 15 - 19 5. Conclusion 19 - 20 7. Bibliography 20 Figure 1: The bases of Organisational Performance and Improvement. 3 Figure 2: Lynch, R. Operational structure and people issues. 4 Figure 3: Lynch, R. Managing Strategic

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    Essay Length: 6,630 Words / 27 Pages
    Submitted: October 27, 2017 Essay by Kamo Leiee
  • Lincoln Electric Company Employment Policy Case Study

    Lincoln Electric Company Employment Policy Case Study

    Lincoln Electric Company Employment Policy 1. What are the feature of the firm’s strategy? Lincoln Electric did not invent a unique system for managing it employees; many other welfare-capitalist companies offered similar financial incentives to their employees, and some offered much more generous non-financial benefits. What makes Lincoln Electric’s approach stand apart is its long history of treating its employees better than those of nearly any other U.S. industrial company. In an era in

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    Essay Length: 1,769 Words / 8 Pages
    Submitted: October 29, 2017 Essay by knquan
  • Amazon Case Study

    Amazon Case Study

    Alexander Kuehn Adrianna Horvat Professor Hortensia Sampedro IDH 3034 October 27, 2017 Amazon Started in 1995, Amazon’s founders quickly realized the growth rate of internet users, understanding that being online would become of great importance and that interactive retailing would become a “killer application”. Debating on which market to focus on, the company decided to enter the book retail market due to its larger size and greater diversity. With only 8 million dollars as initial

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    Essay Length: 509 Words / 3 Pages
    Submitted: November 1, 2017 Essay by ak333
  • Butler Lumber Company Case Study

    Butler Lumber Company Case Study

    Butler Lumber Company Case Study Butler Lumber Company, a company mainly focusing on retail distribution of lumber products in repair business is seeking for short-term bank loans to support its profitable business in the future. Suburban National Bank was providing a loan of $247,000 to the company in the spring of 1991 and was requiring for security of real property for future loan with a limit at $250,000. Since the request did not fit the

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    Essay Length: 849 Words / 4 Pages
    Submitted: November 5, 2017 Essay by polinpolin
  • Midland Energy Resources Case Study

    Midland Energy Resources Case Study

    CASE 3 MIDLAND Oct.25 2017 GROUP 9 ________________ 1155102398 LONG, Shishi 1155102407 LUO, Han 1155080655 LUO, Yuxin 1155096435 SUN, Yiqun 1155098044 TANG, Sijia ________________ TABLE OF CONTENTS 01 INTRODUCTION ________________ 02 MIDLAND’S COST OF CAPITAL ________________ Uses of cost of capital Calculation of cost of capital EMRP choices. 03 HURDLE RATE ________________ 04 WACC FOR E&P AND R&M Hurdle rate definition Factors cause different cost of capital Comments on Midland’s using hurdle rate ________________ The

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    Essay Length: 2,226 Words / 9 Pages
    Submitted: November 6, 2017 Essay by Claire Sun
  • Handelsbanken Case Study

    Handelsbanken Case Study

    1. What entry modes into foreign markets has Handelsbanken applied throughout its history? apture d'écran 2017-11-02 10.54.39.png 2. Like all internationalised organisations, Handelsbanken is facing the global-local dilemma. Discuss how this dilemma is handled in practice. What is done globally and what is done locally? Drawing on Bartlett and Ghoshal’s framework, how would you describe Handelsbanken’s internationalisation strategy? Global Local Dilemma GLOBAL: - Government drivers o Technical standards - Cost drivers o Scale economies -

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    Essay Length: 1,007 Words / 5 Pages
    Submitted: November 9, 2017 Essay by Eugénie Guessant
  • Case Study Report of Nike

    Case Study Report of Nike

    Case Study – Nike, Inc.: Cost of Capital Report Importance of WACC WACC is the weight average cost of capital, weighted average cost of capital (WACC) is a calculation of a firm's cost of capital in which each category of capital is proportionately weighted. Weighted average capital costs can be used to determine the required yield of an average risk investment project. What’s more, the WACC can be used as the minimum return required by

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    Essay Length: 658 Words / 3 Pages
    Submitted: November 10, 2017 Essay by Fish Yu
  • L'oreal Case Study

    L'oreal Case Study

    Due to the rapid growth in the economy, Chinese consumers increasingly looked for more sophisticated premium products in many categories such as beauty and skincare. The appearance in China of some of the best brands allowed: introduction of extensive portfolios of high quality brands and products marketing expertise financial resources cutting edge r&D 2010: top 5 companies (P&G, Loreal, Shiseido, Unilever and Amway) VS strong local competition (Shanghai Jahwa, Jala, etc) 3 Types of distribution

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    Essay Length: 811 Words / 4 Pages
    Submitted: November 12, 2017 Essay by Ines Martins
  • Beta Management Company Case Study

    Beta Management Company Case Study

    CASE 2 MFIN 306 – SPRING 2107 FEBRUARY 22, 2017 ________________ I. Case Interpretation Beta Management company, managed by Sarah Wolfe, was founded in 1988. They have 25 Million Dollars under management. The following facts are extracted from the case: 1. Asset under management 25,000,000 USD 2. During the period 1989-1990 (2 years) the fund was invested partly in an index and partly in money market (risk free). Sarah’s management was to time the market

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    Essay Length: 880 Words / 4 Pages
    Submitted: November 16, 2017 Essay by Sam Deen
  • Case Study of Muji

    Case Study of Muji

    School of Continuing and Professional Education City University of Hong KonBA / BA (Hons) Marketing Management (163-29180) Assignment 1 Module Name & Code: International Marketing (MKT09901) Assignment Title (If applicable): Assessment 1 Tutor: Ms Olivia Koon Student Name (FULL Name): WONG Ka Kit Napier Matriculation No.: 40297372 CityU Student No.: 54789104 Word Counted: 2330 Submission Date: 2017/03/09 ________________ Table of Contents 1. Introduction 3 1.1 Company Background 3 1.2 BCG Martix 3 1.3 Porter’s Generic

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    Essay Length: 3,329 Words / 14 Pages
    Submitted: November 17, 2017 Essay by kitjai324
  • Walmart Case Study

    Walmart Case Study

    Walmart Case Walmart’s success is definitely not an occasion. It only took around 50 years to become a multi-billion profit company with multiply innovation and changes. Sam Walton, who was the founder of Walmart didn’t start the Walmart in the beginning. He opened the first Ben Franklin store in 1945 and decided to focus more on the discount store “Walmart” in 1962. In 1987, Sam Walton named the new CEO - Mr. Glass to lead

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    Essay Length: 1,488 Words / 6 Pages
    Submitted: November 17, 2017 Essay by Derek Zeng
  • McDonalds Case Study

    McDonalds Case Study

    INTRODUCTION: McDonalds is the largest fast-food chain in the world. The company was founded in 1954 with two brothers Mac and Dick McDonald and Ray Croc. The company has grown exponentially over the past 60-plus years. McDonalds' franchises can be found throughout the world, with "32,000 restaurants in 117 countries, providing jobs for 1.7 million staff and feeding 60 million customers per day" (Slack and Lewis, pg. 441). During McDonald's rapid expansion they created very

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    Essay Length: 1,011 Words / 5 Pages
    Submitted: November 19, 2017 Essay by noelle512
  • Craft Marine Corporation Case Study

    Craft Marine Corporation Case Study

    Craft Marine Corporation Case Statement of Major Issue: Craft Marine is a successful boat company looking to continue its momentum from previous years into the coming year, 2002. The company has recently spent considerable amounts of money on developing new aspects of its ever-growing product line. The major issue we now face is to develop a new advertising budget for 2002 and determine how that budget is best allocated amongst the product set, advertising outlets,

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    Essay Length: 664 Words / 3 Pages
    Submitted: November 19, 2017 Essay by lancers8402
  • Ccd Starbucks Case Study

    Ccd Starbucks Case Study

    CaseQuestions: CCD-Starbucks Group 4 * As a market leader, what are the most important competitive advantages of CCD? What are the biggest competitive challenges CCD might have to face with the arrival of Starbucks in India? CCD Competitive Advantages: 1. First mover advantage:CCD has the first mover advantage as it was the first to introduce the concept of cafes in India and had no competitors and hence they could sell at a premium price. 2.

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    Essay Length: 1,050 Words / 5 Pages
    Submitted: November 21, 2017 Essay by Sahej Abrol
  • Shangrila Hotel Case Study

    Shangrila Hotel Case Study

    CASE 4 SHANGRI-LA HOTEL STRATEGIC MANAGEMENT Prepared by: John Joseph Gochingco ________________ 1. PROBLEM In order to maintain its status, should Shangri-La Hotel hold on only to the limited shrinking high-yield market? How relevant is the positive growth in Singapore’s tourism to Shangri-La’s market representation? Would the increase in the China market have any relevance to Shangri-La? 1. POINT OF VIEW The group takes the view of a consultant to the CEO of Shangri-La Hotel.

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    Essay Length: 1,966 Words / 8 Pages
    Submitted: November 22, 2017 Essay by jjgoch