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Last update: May 24, 2015
  • Strategy to Fulfill India's Energy Needs

    Strategy to Fulfill India's Energy Needs

    Literature Review The dominant oil and gas producer and the top acreage holder in India, Oil and Natural Gas Corporation (ONGC) is in an unrivalled position to exploit the country's upstream potential. Recently, however, it has struggled to raise recovery rates, maintain production and tap new discoveries. It plans to venture into different avenues around the world, not just to cater to present as well as future energy needs of the country but also to

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    Essay Length: 671 Words / 3 Pages
    Submitted: August 17, 2016 Essay by singh2290
  • Behavior and Expectations of Digital Natives (generation Y) – Do Companies Need to Adapt in the Customer Service?

    Behavior and Expectations of Digital Natives (generation Y) – Do Companies Need to Adapt in the Customer Service?

    Cologne Business School Behaviour and Expectations of Digital Natives (Generation Y) – Do Companies need to adapt in the customer service? Term paper for “Applied Market Research” Summer Semester 2015 Lecturer: Prof. Dr. Klemens Skibicki BA 14 in International Business/ International Trade Table of contents 1. Introduction 2. Steps of the Market Research process 3. Problems occurred in the Market Research Process 4. Analysis of main findings 5. Implications for the future 6. Reference List

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    Essay Length: 2,239 Words / 9 Pages
    Submitted: September 19, 2016 Essay by Wahab Perviz
  • Case Study Report - It Alignment with Business Strategy and Organization and Sustainable It

    Case Study Report - It Alignment with Business Strategy and Organization and Sustainable It

    Case Study report ISIT901 – Autumn 2015 http://dubaitravelator.com/wp-content/themes/directorypress/thumbs/wollongong.jpg IT STRATEGIC PLANNING - ISIT901 CASE STUDY REPORT IT Alignment with Business Strategy and Organization and Sustainable IT BY PADAMATA RAMYACHITRA: 5158072 ZIL-E-HUMA KHAN: 4744172 Table of Contents Abstract 3 Introduction 4 IT Alignment with Business Strategy and Organization 4 Problem Definition 5 Literature Review 6 Case Analysis 9 Preparing for the Case 9 The Case 10 Increasing the Sustainable Practices through Active contribution role 11 Decreasing

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    Essay Length: 5,886 Words / 24 Pages
    Submitted: October 2, 2016 Essay by Rao Siva
  • Coe's Store Global Strategy

    Coe's Store Global Strategy

    Coe’s Store Coe’s store is a furniture lease-own-chain which has just opened its 1000th store in South Tucson. It currently operates in US and Canada with over $2 billion in annual revenues. The company has a competitive advantage over its competitors in customers conversion since more than half of its customers become owners by the end of their lease, comparing with 25% for others’. In addition, Coe’s operates with a shorter contract period resulting in

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    Essay Length: 1,096 Words / 5 Pages
    Submitted: October 10, 2016 Essay by apinphorn
  • Mobile Devices in Higher Education: Instructor Perspectives on Usage, Problems, Opportunities.

    Mobile Devices in Higher Education: Instructor Perspectives on Usage, Problems, Opportunities.

    Mobile Devices in Higher Education: Instructor Perspectives on Usage, Problems, Opportunities. Mansur Rizoev Submitted to the Institute of Graduate Studies and Research in partial fulfillment of the requirements for the degree of Master of Science in Information and Communication Technologies in Education Eastern Mediterranean University February 2015 Gazimağusa, North Cyprus Approval of the Graduate Committee of Information and Communication Technologies in Education Program. _________________________ Assoc. Prof. Dr. Ersun İşçioğlu Chair, Department of Computer and Instructional

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    Essay Length: 25,286 Words / 102 Pages
    Submitted: October 10, 2016 Essay by livercesc
  • Structure Product Creation - Collar Strategy

    Structure Product Creation - Collar Strategy

    Group Project 1 Structure Product Creation —Collar strategy Group 15 YAN,Xue 1155081290 YANG,Chengcheng 1155080996 The Chinese University of Hong Kong FINA 6250 Fundamentals of Derivatives Trading 20 October, 2016 ________________ 1. Investment Rational As for a strategy designer in bank, we aim to provide a structure for those prudent and more conservative investors to better facilitize the Profit & Loss. We choose a stock within the composite of NASDAQ 100 Index—Texas Instruments Ltd after as

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    Essay Length: 1,156 Words / 5 Pages
    Submitted: November 1, 2016 Essay by Simploo
  • Bank of America: Mobile Banking

    Bank of America: Mobile Banking

    Bank of America: Mobile Banking A Case Analysis Executive Summary & BOA’s Current Environment: We find Bank of America at a pivotal point in their mobile banking strategy especially due to the fast and ever-changing mobile banking market which will largely effect Bank of America’s position within financial industry. The organization needs to decide whether or not to add more functionality to their existing mobile app or develop new mobile apps targeted to various types

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    Essay Length: 743 Words / 3 Pages
    Submitted: November 1, 2016 Essay by Xiaoyi Chen
  • Proposing a Strategy to Maintain the Demand of Tata Tiago by Experimental Study on Tata Organization & Its Competitor

    Proposing a Strategy to Maintain the Demand of Tata Tiago by Experimental Study on Tata Organization & Its Competitor

    Proposing a Strategy to Maintain the Demand of TATA Tiago by Experimental Study on TATA Organization & its Competitor A PROJECT REPORT SUBMITTED IN PARTIAL FULFILMENT OF THE REQUIREMENTS OF POST GRADUATE DIPLOMA IN MANAGEMENT (PGDM-2017) COURSE CODE: MyE203 to the Academic Office By Student Name Student ID Specialization MAJOR Specialization MINOR Anudeep.T MYDM – 06 – 2017 Finance & Accounting Marketing & Strategy Saiteja.N MYDM – 19 – 2017 Marketing & Strategy Information systems

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    Essay Length: 6,498 Words / 26 Pages
    Submitted: November 7, 2016 Essay by Kanal Vidhyadhar
  • Transition Strategies for Sustainability

    Transition Strategies for Sustainability

    Transition Strategies for Sustainability Group Presentation Report C:\Users\abha\Desktop\Avengers_logo.png Submitted by: (Group 6) Abha Mahapatra Ankita Sinha Jasmin Jyoti Pani NItya Sarayu Ongole Values Avengers is more than just a fanboy movie. It gives us some serious lessons on values and ethics that leave a long-lasting impact on our minds. While working on non-competitive cooperative strategy our team decided to take up Avengers as our example because of the following learning: * Sometimes things go wrong

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    Essay Length: 1,732 Words / 7 Pages
    Submitted: November 20, 2016 Essay by Abha Mahapatra
  • Career Counseling Theory & Relationship Strategies

    Career Counseling Theory & Relationship Strategies

    Career Counseling Theory & Relationship Strategies Career Counseling Theory & Relationship Strategies Felicia Degree Coun5279 Life Planning & Career Development July 28, 2016 Dr. Gerald Thauberger ________________ Abstract This paper is about Taneka, a 17 year-old African American female. She is a junior in high school. Taneka is the oldest of three siblings living with her single-parent mother. Her mother has worked in manufacturing and her father has not been a part of her life.

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    Essay Length: 1,349 Words / 6 Pages
    Submitted: December 4, 2016 Essay by corretta robinson
  • Marketing Strategy

    Marketing Strategy

    Marketing Strategy: Our company’s objectives are: 1) to get more market shares in Sonite market by delivering our value to segments we are targeting. Rope is targeted for the Shoppers, while Root is for the High Earners. 2) to dominate the Vodite market as we are now the monopolist but we don’t expect this situation for too long. We expect other firms to enter the Vodite market and steal some market share in the following

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    Essay Length: 1,172 Words / 5 Pages
    Submitted: January 15, 2017 Essay by Fenghua Du
  • Aligning Business Strategy and Hr Policy

    Aligning Business Strategy and Hr Policy

    Rashad Al Bitar Aligning business strategy and HR policy Organizations determine their HR policies as per three overall strategic objectives: effectiveness, predictability, and flexibility. However, companies decide on their HR strategy based on the goals matching the overall business strategy, and then implement the HR policies that match these objectives accordingly (Bamberger, Biron & Meshoulam, 2014). Many approaches were presented and developed that focus on the alignment of HR policies and business strategy. There have

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    Essay Length: 763 Words / 4 Pages
    Submitted: January 23, 2017 Essay by iseekrb
  • Marketing Strategies - New Scent

    Marketing Strategies - New Scent

    MARKETING STRATEGIES A new scent, named V1 and created by the 27 years old clothes designer Arfaq Hussain, (who made the air-conditioned jacket for the singer Michael Jackson) has been launched for Christmas and retailed at £ 47,874. It has been promoted as “the most expensive perfume” and it’s a limited edition of 173 bottles. Moreover a case covered in rubies and diamonds and unlimited scent refills are included and guaranteed free of charge. But

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    Essay Length: 307 Words / 2 Pages
    Submitted: January 24, 2017 Essay by mariajonida
  • Market Strategy

    Market Strategy

    Nitesh MehtaOne Page Memo - Encarta01/16/2017 The case about Encyclopedia Britannica lays out the trials and tribulations of the company starting from the initial success of the Encyclopedia to the emergence of the PC, the entry of Encarta and the eventual downfall of Britannica. After reading the case I would state that Joe Esposito could have saved Britannica. In the first half of the case we can see some clear issues that Britannica was faced

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    Essay Length: 701 Words / 3 Pages
    Submitted: January 24, 2017 Essay by Nitesh Mehta
  • Cooperative Strategy

    Cooperative Strategy

    Cooperative Strategy A cooperative strategy is a strategic alliance whereby the companies jointly work together towards the realization of common objectives set. A corporative strategy can provide a significant advantage for firms that do not have certain competencies, production skills, or resources, putting them in a position to attain these by forming an alliance with companies with complementary skills or resources. The partnering companies may give a cooperation with resources like products, distribution ways, manufacturing

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    Essay Length: 928 Words / 4 Pages
    Submitted: January 30, 2017 Essay by Mariam_21
  • Transformational Corporate Strategy

    Transformational Corporate Strategy

    CRANEFIELD COLLEGE OF PROJECT AND PROGRAMME MANAGEMENT INDIVIDUAL ASSIGNMENT FOR MODULE M 4 Transformational Corporate Strategy Please include the following declaration: “I hereby declare that this assignment is entirely my own work, and that it has not previously been submitted to any other Higher Education Institution. I also declare that all published and unpublished sources have been fully acknowledged and properly referenced. This includes figures, tables and exhibits. Where modified by me, this has also

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    Essay Length: 4,116 Words / 17 Pages
    Submitted: February 15, 2017 Essay by Duppie
  • Samsung Mobile: Market Share and Profitability in Smartphones

    Samsung Mobile: Market Share and Profitability in Smartphones

    Nigar Ganbarli MBA 2018 Samsung Mobile: Market Share and Profitability in Smartphones In December 2015, South Korean technology giant Samsung announced a new head to its mobile division. The announcement came on the heels of a challenging year for Samsung. Two handset launches that year had received criticism in the press for the way they were handled. The appointment was interpreted by many in the industry as Samsung signalling a desire to further intensify innovation

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    Essay Length: 835 Words / 4 Pages
    Submitted: February 24, 2017 Essay by nigarnigar
  • Hollister - Marketing Strategy Analysis

    Hollister - Marketing Strategy Analysis

    ________________ Contents I. Introduction 3 II. Situation analysis of Hollister 3 1. Retail life cycle 3 2. Current external environment elements (PESTLE) 3 3. Marketing mix 5 4. SWOT Analysis 8 III. Suggestions 8 Reference 10 ________________ 1. Introduction Hollister is known as an American brand owned by Abercrombie & Fitch Co, which aimed at teens and young adults between the age of 14 to 18 as its original concept. Hollister actually established in 1922

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    Essay Length: 3,029 Words / 13 Pages
    Submitted: March 10, 2017 Essay by emhaii
  • Rosewood Hotels and Resorts: Branding to Increase Customer Profitability

    Rosewood Hotels and Resorts: Branding to Increase Customer Profitability

    Rosewood Hotels and Resorts: Branding to Increase Customer Profitability 1. What are the pros and cons of moving from an individual brand to a corporate brand? Rosewood identified that they have an untapped asset in establishing the Rosewood Brand by creating brand-wise usage among guests. As with any focus, Rosewood’s move from an individual brand to a corporate brand will have its pros and cons. The following list contains the pros and cons in moving

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    Essay Length: 863 Words / 4 Pages
    Submitted: March 15, 2017 Essay by ericvirgil
  • Understand Customer Behavior for online Grocery Stores

    Understand Customer Behavior for online Grocery Stores

    Understand customer behavior for online grocery stores Overview of the project: Currently, the online grocery market is at a nascent stage in India. Usually, the Indian consumers have a habit of buying grocery products from trusted local stores and big brands. The awareness of online grocery is yet to gain the mindshare of consumers, with only 1 to 1.5 per cent of the total groceries which Indians purchase online. The market has seen the entry

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    Essay Length: 827 Words / 4 Pages
    Submitted: March 21, 2017 Essay by itisme
  • Customer Service Excellence

    Customer Service Excellence

    1. Introduction Customer service excellence has always been and will always be one of the critical competitive advantages for any business. Your customer doesn’t care how much you know until they know how much you care. Since consumer satisfaction is by and large accepted to significantly decide repeat sales, consumer loyalty has ended up a standout amongst the most basic marketing priorities, in this highly competitive hospitality industry. We considered an issue of “customer service”

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    Essay Length: 2,723 Words / 11 Pages
    Submitted: March 23, 2017 Essay by himanshu chauhan
  • Coca-Cola India Strategy Management

    Coca-Cola India Strategy Management

    Submitted by: Mudit Khanpuri ________________ STRATAGIC MANAGEMENT MID TERM EXAM Question 1. You are a CEO of Coca-Cola Inc. in India. Recent data shows that the growth of aerated drinks in India is going down. While the growth of aerated drinks is going down, recent consumer studies from India show that Indian consumer prefer traditional drinks such as niibu-pani, roohafza, lazzi over aerated drinks. The overall market for non-alcoholic drinks in India is growing 3

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    Essay Length: 2,513 Words / 11 Pages
    Submitted: March 28, 2017 Essay by Mudit Kumar
  • Competence and Process Assessment of Mobile Wallet

    Competence and Process Assessment of Mobile Wallet

    Chapter 1: Introduction 1.1 Origin of the study Mobile Wallet (MW) is one of the largest Mobile Financial Company (MFC) in the country. In terms of market share, MW secures 23% of it under its umbrella within the industry. As a MFC, it facilitates a solution for Mobile Financial Services, built on a highly scalable Mobile Money platform, allowing the people of Bangladesh to safely send and receive money via mobile devices. MW aims to

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    Essay Length: 346 Words / 2 Pages
    Submitted: March 30, 2017 Essay by Tanvir059
  • Thinking Behind Customer Relationships

    Thinking Behind Customer Relationships

    Customers Loyalty In this new business era, managing individual customer relationships means an organization will use the knowledge gained from these relationships to improve the quality of the overall customer experience. Consequently, it is important for an enterprise to understand what constitutes a relationship, how relationships are formed, and how they can be strengthened or weakened. Many different perspectives have been developed about what comprises customer relationships and how businesses can profit from them. By

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    Essay Length: 1,204 Words / 5 Pages
    Submitted: April 2, 2017 Essay by Reza Rim
  • Global Marketing, Localized or Standardized Strategy Selection

    Global Marketing, Localized or Standardized Strategy Selection

    When considering the marketing, product, and positioning strategies involved with taking a US based consumer product global, there are many variables to consider. Some key considerations include; the market's economy, political climate, legal system, and of course, there are cultural considerations (Levens, 2012). Of these, culture may have the most effect on how to market a product internationally. There are currently two schools of thought for international marketing, which are the adoption of a standardized

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    Essay Length: 698 Words / 3 Pages
    Submitted: April 7, 2017 Essay by Andy Rubiano

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