Companies on the Move
Essay by people • December 15, 2011 • Essay • 608 Words (3 Pages) • 1,468 Views
Global challengers are companies which are based in rapidly developing economies in short the RDEs. The main purpose of this research was to understand the precise strategies and challenges of companies which are operating in RDEs and the progression of those markets.The shares of the global GDP which is generated by RDEs rose from 18 percent to 31percent over the past decade. The annualized total shareholder reader (TSR) for the global challengers was 17 percent from 2000 through 2009. In order to increase their reach to attain brands, technological expertise and to build scale, these companies are forcefully acquiring foreign companies. These companies come from 16 countries which are Argentina, Brazil, Chile, China, Egypt, Hungary, India, Indonesia, Malaysia, Mexico, Russia, Saudi Arabia, South Africa, Thailand, Turkey, and United Arab Emirates. Among these China, India, Brazil, Mexico and Russia are in the dominating list. 23 new companies have been added to the BCG Global Challengers list. There are some RDE-based companies which have made significant progress in globalizing. These kinds of companies are called challenger emeriti and they are recognized by 4 key criteria: Size and Scale required to operate globally, International Sales, Industry leadership, Global Presence. There are 5 companies which have been qualified as challenger emeriti. This list includes two companies which are from South Africa. These two countries were not named in previous global challenger reports but they were listed in 'The African Challengers'. Africa has immense needs in several industries including telecommunications, power, railways, and consumer goods. The construction market in Africa grew by 78 percent from 2008 through 2009. There are top ten construction markets in Africa and five of them are from China, four are from United States and Europe, one is from Brazil. All these are global challengers. Five trends have been identified from across 100 global challengers which will structure commerce not only for the global challengers but also for all the companies that play on the world stage. These five trends are: The emergence of Chinese contractors, the rush for natural resources, the rise of diversified global conglomerates, and the challenges of building global consumer brands, the increasing reliance on partnerships. The global challengers have developed innovative business models which extend beyond low cost and understand emerging markets to serve the growth engines of the global economy. These companies are ofcourse financially fit. They have the ability to take advantage of opportunities to buy attractive assets and compete against more established competitors which are still in recovery mode. It has been measured that, 50 of the global challengers could qualify for inclusion in the Fortune Global 500 within the next five years. 15 t 20 challengers might join the Fortune 100 within ten years. It has also been measured that the challengers
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