Indi - a Social Business Plan

Bye Traditional LED!!!! Hi Indi!!

An estimated 3 billion people do not have access to even the most inefficient electric lighting systems. The majority of these people are still using fuel-based lighting in the form of kerosene or propane lamps, candles, or wood. These fuel-based systems are over 500 time less energy efficient than emerging electrical lighting systems and have a wide range of adverse social and environmental impacts ranging from cancer inducing smoke inhalation to deaths from accidental fires.

Traditional incandescent lighting systems have had limited success in replacing fuel-based lighting because of the lack of consistent access to the electrical grid, reliability issues and other factors. Current electrical lighting solutions therefore have relied on battery-powered systems that are much more expensive to purchase compared to fuel-based alternatives. Without an economic incentive for the end user to invest in electrical lighting, fuel based systems have continued to dominate the market place in the developing world.

However, advancements in lighting technology have opened up the opportunity of using market forces to bring low-cost, battery-powered electrical lighting to the developing world. Traditional Light Emitting Diodes (LEDs) , dominating the world . But, is this good enough for the 21st century?. Well, the answer is big NO. Its time to move over to single diode indium gallium LED( we name it as 'Indi') instead of traditional LED. Some of the characteristics feature of our Indi will be Eco-friendly component with no pollution with 110lumens per watt with double Alpha HS technology with a life span of 5000 hours where our traditional LED gives 60 lumens per watt

In this business plan, we first lay the foundation for our work by demonstrating the social impact of bringing more efficient lighting solutions to the developing world. We then describe why introducing Indi LED lighting by creating sustainable markets will lead to this social impact (our theory of change) before outlining the recommended strategy for making this change happen. Finally, we explain the resources needed for our plans to be successful and outline ways in which we aim to measure how effective we have been in achieving our desired outcomes.