Pm592 Week 1 - Visiontec

PM592 Week 1 You Decide

Scenario

VisionTec, an advanced technology company in the Midwest, is developing their new Vision System product for the lucrative Pharmaceutical Market. This system uses a high-resolution camera to inspect drug labels to ensure they contain the proper information to meet the ever evolving governmental standards. Your task is to organize the product development process for this revolutionary product which could save countless lives!

Role

You've just sat down with Marketing Director, Kara Rose, and R&D Director, Jessie Megana. After the standard pleasantries, Kara (well known to be focused on short meetings) starts with your marching orders

Your task is to organize the product development process for this revolutionary product which could save countless lives. So, as Project Manager, you will create a Work Breakdown Structure (WBS) using the steps that Kara and Jessie have relayed during your meeting.

Script

Kara: The first thing VisionTec needs to do is establish Market Feasibility to determine if the product will be accepted by the market. The Marketing group will interview customers to determine current issues with label quality. Then industry groups will be consulted to determine trends in the market. Last, the Market will be tested to determine if the product could be sold for a suitable profit.

Jessie: The Research group is unsure if they can develop a product which can match this market need. So, we will then do a proper study to determine Concept Feasibility. We'll begin by researching available technologies. If we find something suitable, we'll develop some prototypes which will then be evaluated against the early market requirements.

Kara: At this point we must make a Critical Decision. We will review the market data and the Concept Feasibility study, and, assuming it makes good business sense and the technology to meets the need, the project will move forward into Design & Development.

Kara: During Design & Development, we'll refine and finalize the all important customer requirements. Engineering will take these customer requirements and use them to create a detailed design. Once a design for our new Vision System is in hand, we can build prototypes which can then be tested to make sure we meet all the requirements.

Jessie: After successfully testing the new camera, the Sales group can swing into action and take the flood of initial orders we are expecting for this cutting edge product!!! Get the picture?

Kara: Oh and before you go I expect to see an organized breakdown of the development process we've relayed to you in my inbox by the end of the week.

Activity

Use the following guidelines in your effort: The information