Case studies essays
3,672 Case studies Essays: 476 - 500 (showing first 1,000 results)
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General Mills Case Study
General Mills is the maker of Wheaties, a breakfast cereal that uses the most popular athletes to endorse their brand. General Mills also makes numerous other breakfast cereals. The brand in today's market General Mills wants you to "Jump start your metabolism" in the morning by starting your day with a bowl of Wheaties. They claim to help your muscles replenish energy with their 100% whole wheat flake cereal (Wheaties, 2011). Wheaties uses star athletes
Rating:Essay Length: 785 Words / 4 PagesSubmitted: November 10, 2012 -
Carrefour Case Study
Introduction Carrefour is a French company created in 1959. It is today the second biggest super market in the world after Wall Mart with a total income of $112B (2011). This case will focus on Carrefour's currency risk management in 2002. In 2002 Carrefour was composed of 5200 stores and generated $53,9B. Its main growth market is outside of France. However its main source of financing was in currency of its business operations. The creation
Rating:Essay Length: 1,228 Words / 5 PagesSubmitted: November 10, 2012 -
Perfect Printing Case Study
Perfect Printing Case Study 1) The term social responsibility is act that the business should act ethically towards their stakeholders. The social responsibility in this case study will be reducing the noise and the pollution during the process of the production for the local residents. 2) the value of an environmental audit from the perspective of the managers of perfect printing is to improved the whole company brand image, and it can also increase the
Rating:Essay Length: 272 Words / 2 PagesSubmitted: November 10, 2012 -
Reitmans Case Study - Strategic Recommendations
To: Reitman's Management Team From: ************** Date: October 16, 2012 Subject: Strategic Recommendations Reitmans has been able to perform well financially excluding the most recent fiscal year of 2012. Although Reitman's has established itself as a leading retailer of women's fashion, they must now anticipate inevitable changes in the industry and adjust to the changing business climate. To provide the proper strategic recommendations to Reitmans going forward, it is important to analyze and characterize the
Rating:Essay Length: 899 Words / 4 PagesSubmitted: November 11, 2012 -
Swatch Company Case Study
INTRODUCTION The Swatch Company is known as one of the best wristwatch companies worldwide; however, in recent years, its sales revenue has constantly been declining. After the success of the Swatch wristwatch introduced in 1983, Swatch began to venture into other projects beyond simply producing watches. Swatch invested millions of dollars to manufacture a Smart Car with Mercedes Benz; however, the endeavor proved a failure. It also attempted to expand into telecommunication, only resulting in
Rating:Essay Length: 459 Words / 2 PagesSubmitted: November 11, 2012 -
Piedmont Airlines Case Study
Case Study: Piedmont Abstract Piedmont Airlines was tasked with investing close to $1 million in top of the line equipment as well as employee research and development. The plan was to get a general forecast analysis of what the appropriate amount of discounted airlines fares should be per night. The company met a sudden realization that by offering discounted flights to consumers, who at the time were willing and able to book their flights far
Rating:Essay Length: 741 Words / 3 PagesSubmitted: November 13, 2012 -
Silver's Gym Case Study
At the Silver's Gym, as an analyst the body fats versus weight calculations for statistical principles are outline as the following: Body Fat Weight Mean= 18.79 Mean=173.01 Median=17.4 Median=167.00 Range=45.1 Range=244.65 Standard deviation= 4.33 Standard deviation=13.15 Out of the 252 men that attend the Gym the average, mean of those men, that has body fat of 18.79 with a weight of 173.01. The median calculated by finding the middle number for the body fat and
Rating:Essay Length: 526 Words / 3 PagesSubmitted: November 13, 2012 -
Netflix Case Study
Netflix was founded in 1997 by Marc Randolph and Reed Hastings as a DVD rental by mail service and online media streaming company. Inspired by having to pay late fees for turning in a movie late the company was envisioned as the future of content distribution for movies and later TV. The company went public on May of 2002, selling 5,500,000 million shares of common stock at $15.00 per share, and sold an additional 825,000
Rating:Essay Length: 1,302 Words / 6 PagesSubmitted: November 14, 2012 -
Vringo Inc - Redemption Case Study
Khashi Nassiri Mr. Sit Economics Stock Market Assignment VRINGO INC 1. Technical Analysis a) Technical Analysis is the analysis of past price changes and hoping of predicting changes of price in the future. Technical Analysis will help someone determine whether they would like to invest in a company or not, by looking on the number of people holding that stock, the supply and demand to determine the future trends of that stock. There are many
Rating:Essay Length: 1,224 Words / 5 PagesSubmitted: November 14, 2012 -
Westjet Case Study
Issues WestJet must decide if it should move its base of operations for the Toronto area from Munro airport in Hamilton to Pearson airport in Toronto. A base in Toronto could increase WestJet's attractiveness to certain customer segments and increase their potential market size. However, the costs of operating from Pearson are higher than Munro and Pearson's greater congestion would impact WestJet's cost structure. The change in cost structure would force them to operate more
Rating:Essay Length: 582 Words / 3 PagesSubmitted: November 15, 2012 -
Sony Case Study
1. Reasons for suffering wearout 1) The internal culture and core rigidities of Sony In their own success, Sony created a problem for themselves - resisting changing, and failing to recognize that changes were happening rapidly. All core competencies have the potential to become core rigidities (死板). Core rigidities inhibit Sony's ability to access and develop new capabilities, and it prevents Sony from responding appropriately to changes, in particular the rapid changes in technology,
Rating:Essay Length: 2,535 Words / 11 PagesSubmitted: November 16, 2012 -
Toyota Company Case Study
Toyota Company is one of the major car manufacturing companies in the world. It has over the decades developed unique capabilities in supply chain management, manufacturing, product engineering, quality control as well as sales and marketing. Recently the corporation has experienced quality control difficulty with their vehicles which put them on the media spot. Between 1999 and 2010, at least 2,262 of its cars sold in the United States experienced problems of rapid acceleration resulting
Rating:Essay Length: 772 Words / 4 PagesSubmitted: November 18, 2012 -
Four Mattel Case Study Analysis
Four Mattel Case Study Analysis Introduction Mattel will be going under the microscope using the S.W.O.T. method of analysis. Global demand, reasoning behind a dip in revenue, their leading competitors and how it all ties together to be used as tools to implement a plan of action will be the end result of this analysis. From child labor practices overseas to the evolution of children's interests affecting the toy market in general, Mattel had and
Rating:Essay Length: 1,132 Words / 5 PagesSubmitted: November 19, 2012 -
Amber Pharmaceuticals Case Study
BRAND MANAGEMENT PROJECT (SECTION STI - ST6) SEMESTER 2 HUMAN RESOURCE MANAGEMENT Read the case below and answer the questions given at the end. Attempt 2 case study each carry 25 marks 1. Case Study AMBER PHARMACEUTICALS In a pharma company manufacturing and marking drugs and medicines, the research staff has developed a number of new products and formulations which are effective. But at the same time it has to meet severe competition from stalwarts
Rating:Essay Length: 1,711 Words / 7 PagesSubmitted: November 23, 2012 -
General Nutrition Companies Case Study
Product and Place Introduction General Nutrition Companies, Inc. (GNC) is the largest specialty retailer of vitamin, mineral, and sports nutrition supplements in the world. The company originated in 1935 and has risen above many struggles to get them where they are today. The once single store that was run by a family of brothers could no longer complete in the market when Supermarkets and drug stores began to tap into the success of selling nutritional
Rating:Essay Length: 788 Words / 4 PagesSubmitted: November 24, 2012 -
Tanglewood Case Study
Tanglewood Case Assignment 1 Strategic Staffing November 11, 2012 Case Description /Introduction Staffing is the selection and training of individuals for specific job functions, and charging them with the associated responsibilities. The goal of staffing strategy is to develop a company with competent individuals. Staffing is one of the Human Resources most essential functions. We live in an environment with a diverse population which opens different doors to legal issues. It is important to keep
Rating:Essay Length: 1,651 Words / 7 PagesSubmitted: November 24, 2012 -
Kozmo Case Study
Lauren Bewley GB 459 Fall 2012 Short Case Study Kozmo.com Monday, October 29th Kozmo.com was a venture capital driven online company that promised free one-hour delivery of video games, DVD, music, magazines, books, food and more. It was founded by young investment bankers Joesph Park and Young Kang in March in 1998 in New York City and went out of business by April 2001(Lee, Forrest 2012). Some stated that Kozmo.com was called a dot com
Rating:Essay Length: 1,678 Words / 7 PagesSubmitted: November 26, 2012 -
Union Carbide Case Study
Karishma Patel Management 4500 Union Carbide Case Study The tragedy that unfolded at the Union Carbide in Bhopal on December 3,1894 is one of the most remembered industrial accident recorded in the history. It is still unresolved due to a number of hasty and ill-informed judgments and it is indeed one of the most complex cases. Most of all, it not only deals with complex legal issues but also moral issues. Brining it down to
Rating:Essay Length: 842 Words / 4 PagesSubmitted: November 27, 2012 -
Coca-Cola Company Case Study
Executive Summary The purpose of this report is to do an analysis of Coca-Cola. At the beginning, we do an introduction of the background on Coca-Cola and also their current situation, goal, mission, strategies, and objectives. The company is such a large corporation so we will also describe how the firm addresses corporate governance. Finally, we will mention some outstanding performances of the company for example in leadership or other fields. The case analysis provides
Rating:Essay Length: 1,971 Words / 8 PagesSubmitted: November 28, 2012 -
Genentech and Zappos Productivity Case Study
1. Describe the importance of employee benefits as a strategic component of fulfilling the goals of HRM at Genentech and Zappos. The importance of employee benefits as a strategic component of fulfilling the goals of HRM at Genentech and Zappos boost low turnover rates and high employee rating for satisfaction. With employee benefits, employees will feel more like assets instead of just workers. They will dedicate much time and effort for the wellness of the
Rating:Essay Length: 451 Words / 2 PagesSubmitted: November 28, 2012 -
Diagnosis of a Case Study
Diagnosis of a case study (Mark Prentice) Introduction: Mark Prentice worked for a year at an organization that never spelled success in the catalogue of the company. Although the team had a hierarchical system of management, they were dysfunctional in many areas of the business. The unit of only 7 workers with their supervisors did not work as a solid unit even though productivity standards were met but never exceeded. The task was a combination
Rating:Essay Length: 224 Words / 1 PagesSubmitted: November 30, 2012 -
Tesco Case Study
Table of contents pages 01.Introduction of logistic and value chain 04 1.1Supply chain 04 1.2Value chain 04 1.3Importance of Supply Chain Management 04 1.4What reasons for multinational enterprises operate in abroad? 05 1.5Supply factors 05 1.6Demand factors 05 1.7Political factors 05 02. Value Chain Analysis 06 03. Porter is five forces analysis 08 04. Induction of Tesco. 10 4.1Porter is five forces analysis of Tesco 11 4.1 Detailed SWOT Analysis of Tesco 13 4.2Value Chain
Rating:Essay Length: 3,336 Words / 14 PagesSubmitted: December 1, 2012 -
Apple Case Study
PC Industry Case Study Believe it or not on April 1st, 2008 the personal computer will be 32 years old. Apple introduced the first PC, the Apple 1 on April Fools day in 1976. A few years later, in 1981, IBM introduced its personal computer. This technology could be used as a productivity device for employees in large organizations as well as for personal productivity improvements. The IBM introduction was largely responsible for spawning an
Rating:Essay Length: 408 Words / 2 PagesSubmitted: December 1, 2012 -
Toyota Case Study
Summary In this activity car market, today's Toyota had not been the novice to seize the market by low price, but an industry leader by setting up a global production and marketing system. The core of Toyota production System (TPS) is cost reduction, waste elimination, quality enhancement and continuous improvement. The most outstanding feature of Toyota management mode is standardized real-time production which named as Just-In-Time (JIT). From Toyota's culture, enterprise thought the core strength
Rating:Essay Length: 488 Words / 2 PagesSubmitted: December 1, 2012 -
Toyota Case Study
Case summary: In this case, it mainly talks about the seats problem that the Doug Friesen, assembly manager of Toyota's Georgetown, Kentucky, plant, faced in April, 1992. During that time, a growing number of cars are sitting off-line with defective seats or even without seats, and the product run ratio was dropped about 10%, so labors must work extra time in order to complete their target. However, this plant in Kentucky is built in 1985
Rating:Essay Length: 536 Words / 3 PagesSubmitted: December 2, 2012