Socrates Case essays
3,499 Socrates Case Essays: 276 - 300 (showing first 1,000 results)
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Crown Corporation Company Case Study
Company Background Crown Corporation started as mining company, but a series of acquisitions and divestitures during the 1960s had totally transformed Crown Corporation from mining company to a manufacturer of superalloy castings for aircraft and industrial uses and aluminum products for the building, packaging and aircraft industries. Sales were evenly divided between castings and aluminum products. Crown's castings were for the most part designed for operation in the "hot part" of the gas turbine engine.
Rating:Essay Length: 3,670 Words / 15 PagesSubmitted: August 2, 2011 -
Sampa Video Case
Sampa Video, Inc. *A small video chain is deciding whether to engage in a new line of delivery business and is conducting an economic analysis of the valuation impacts of this decision. *This is a case basically regarding how to measure the benefits of financial leverage via different valuation approaches. Firm valuation (discount cash flow) and cost of capital *When you use the after-tax cost of capital to be the discount rate, you basically take
Rating:Essay Length: 2,449 Words / 10 PagesSubmitted: August 3, 2011 -
Dr. Pepper Case Study
Dr. Pepper/Seven Up, Inc. I. Squirt is the best selling brand of grapefruit flavored soda in the U.S. market; however, it has recently lost ground to offerings from both Coca-Cola and Pepsi Co. The brand manager, Katie Cox, wants to write a new Marketing and Advertising plan for the brand in order to stimulate growth. II. Three companies with 90% of the market share control of the carbonated soft drink industry in the United States.
Rating:Essay Length: 1,102 Words / 5 PagesSubmitted: August 3, 2011 -
Innovation at 3m Corporation Case Study
CASE STUDY SUMMARY - INNOVATION AT 3M CORPORATION Rita Shor is a senior product specialist, focusing on Medical-Services Markets within the Health Care Unit of 3M. She has been charged by senior management to develop 'a breakthrough product within the existing business strategy.' Understanding the unit has only had one successful product launch in the past ten years, Shor knows she needs to approach things differently: rather than the traditional outsourced market research, Shor takes
Rating:Essay Length: 272 Words / 2 PagesSubmitted: August 4, 2011 -
Yahoo in China - Case Questions
Question 1 :- Should Yahoo! Have provided information on Shi Tao to the Chinese government? Why or why not? Answer:- The Chinese subsidiary of Yahoo! ,i.e. Yahoo China had no choice but to comply with local laws. Hence, I would say that even if they dint' want to share the information, they had no other choice. Yahoo was attacked by both sides of politics for complying with a request under Chinese law, in China, to
Rating:Essay Length: 1,564 Words / 7 PagesSubmitted: August 4, 2011 -
Intel Case Study
INTEL CASE STUDY Product & Brand Management Pranav Surana 151 PG-Marketing 1. What were the strengths and weaknesses of the Intel inside campaign? Strengths * It placed the company and its name directly in front of the consumer * The campaign aimed at changing Intel's image from a microchip-maker to a quality standard bearer * The tie-up with OEM's was a masterstroke since Intel had to just spend 30%-50% of the ad costs and reap
Rating:Essay Length: 940 Words / 4 PagesSubmitted: August 4, 2011 -
Case Study - Henri Nestle - Nestle Coffee
In 1867 Henri Nestle, a German chemist living in Switzerland, had invented a baby formula for women who couldn't nurse. By 1900 he had set up production facilities in several countries, including the United States, where he also made condensed milk. Over the next thirty years the company expanded their products to include powered chocolate milk mix and other confectionary productsIn 1930 the Brazilian government approached Nestle to create a new instant coffee that would
Rating:Essay Length: 391 Words / 2 PagesSubmitted: August 4, 2011 -
Hqc Mobile Phones Case Study
Table of contents 1. Table of contents-------------------------------------------------------------P1. 2. Company Background-------------------------------------------------------P2. --------About HQC background --------Marketing objective --------Marketing Mix 3. How to choose a strategy---------------------------------------------------P3-5. --------International expansion --------China market: environmental analysis --------Product --------Market --------Costs --------Communication strategy 4. Analysis and suggest strategy----------------------------------------------P6-8. --------Analysis the strategic alternatives --------Recommendation 5. Harvard Referencing--------------------------------------------------------P9. Our company background HQC (call High Quality International Electronic Limited Company) is a listed company in 2006. The main products are mobile phones, such as Smartphone. Founded by
Rating:Essay Length: 2,476 Words / 10 PagesSubmitted: August 5, 2011 -
The Case Against Cadbury
The case against Cadbury Brought to the forefront of public agenda in 2001, credited to the broadcast of award winning documentary 'Slavery' (Edwards & Blewett, 2010) on the BBC, child labour within cocoa production is Cadbury's most scrutinised social performance. The roots of child labour can be boiled down to the low prices paid for cacao beans resulting in farmers recruiting cheap labour to keep production costs to a minimum (Cocoa Campaign n.d.). However not
Rating:Essay Length: 1,362 Words / 6 PagesSubmitted: August 5, 2011 -
Teaneck Construction Company Case Study
TEANECK CONSTRUCTION COMPANY Teaneck is a small organization with 90% of its peso volume obtained from contracts for municipal work. Management decided to submit a bid for the construction in April of a mile-long extension to the main sewer system in a nearby town which until now has used septic tanks. The bidding is expected to be competitive because whoever gets this contract will have some advantage in obtaining a contract to be awarded by
Rating:Essay Length: 943 Words / 4 PagesSubmitted: August 5, 2011 -
Business Studies: Case Study
Catholic Club Information Club Type: Community Club Restrictions: Bonified/Public Visitors Club Awards * Finalist - Club NSW 2008 Chefs Table Awards * Finalist ClubsNSW 2010 Chef's Table Awards Quick Information * Restaurants: Yes * Function Facilities: Yes * Gym: Yes * Entertainment: Yes * Kids club/child minding:Yes * - Attraction - Dining and Eating Out, Entertainment, Food and Wine, Landmarks and Buildings, Wineries, Vineyards and Breweries * "The King of Clubs" is a fantastic facility
Rating:Essay Length: 2,000 Words / 8 PagesSubmitted: August 5, 2011 -
Religion Case
at times i wonder if the way i view many things is because of my religion. how different would my life be if i believed in something else. i never choose my religion i was braught up in it and i never really question it. maybe its because im more knowledge able about christianity than any other religion. if i was really to take the time to educate myself in another religion, would i change
Rating:Essay Length: 351 Words / 2 PagesSubmitted: August 6, 2011 -
Alang Ship Breaking Case Study
The life of a ship or a vessel is generally 25-30 years, beyond which it is declared unfit for further use. At the end of its sailing life, a ship is sold to recover valuable steel which on an average comprises 95% of the total bulk of the ship, a process widely known as ship breaking. Ship recycling in its current form has a total market turnover of approximately $1.5 billion per annum2 and is
Rating:Essay Length: 557 Words / 3 PagesSubmitted: August 7, 2011 -
Coca Cola Case Study
The History: The birth of a refreshing idea best know today and always as Coca-Cola was born in Atlanta, Georgia, on May 8, 1886. Dr. John Stith Pemberton, a local pharmacist, produced the syrup for Coca-Cola, and carried a jug of the new product down the street to Jacobs' Pharmacy, where it was sampled, pronounced "excellent" and placed on sale for five cents a glass as a soda fountain drink. Carbonated water was teamed with
Rating:Essay Length: 1,529 Words / 7 PagesSubmitted: August 7, 2011 -
Dell Strategic Formulation Case Study
The arrival of Dell Computer Corporation (DCC) in 1984 brought another milestone into already existing computer technological arena. Since its inception, DCC has used innovative marketing strategies to move the computer market to a different level and today DCC ranks among the World's largest computer systems companies. Dell pioneered the culture of selling personal computers directly to the customers without the involvement of the middleman. This concept has set Dell Computer Corporation apart from other
Rating:Essay Length: 894 Words / 4 PagesSubmitted: August 8, 2011 -
Case Study
or Business Ethics courses. This collection of quality cases and essays on business ethics addresses some of the most pertinent ethical issues in today's business environment. It goes well beyond matters of fraud and public relations to consider standards of professionalism, corporate decision-making structure, the interface between ethical theory and economic practice. New To This Edition top * 50% New cases and essays o Including: "Baxter and the Dialyzer Crisis" "Marketing Ethics" "Vioxx" "Dennis K.
Rating:Essay Length: 2,208 Words / 9 PagesSubmitted: August 8, 2011 -
Apple Inc Case Study
Executive Summary Apple Inc. is a company that designs, manufactures, and then sells desktop and notebook computers, portable digital music players, and cell phones. It also creates software like the OS X operating system, iLife, iTunes, or QuickTime; and peripherals such as printers or storage devices that go with these products. The biggest challenge Apple is facing is that consumers are reluctant to pay for songs and thus, Apple is losing customers to its competitors
Rating:Essay Length: 294 Words / 2 PagesSubmitted: August 8, 2011 -
Whole Foods Case Study
Unit Five Whole Foods Market 2007 Case Study Analysis Introduction Please do not forget to submit your completed paper to TWO places this week only - to the dropbox and to the Turnitin Program (See the separate Turnitin Announcement,;) This paper is to conduct an in-debt analysis of Whole Foods Market. In this paper we will discuss the strengths, weaknesses, opportunities, threats and key issues faced by the company and how the company will implement
Rating:Essay Length: 1,022 Words / 5 PagesSubmitted: August 8, 2011 -
Bmw Group Case Study
Introduction Fundamentally, the automobile industry is a textbook example of an industry where economies of scale pay a very important role. While there may be dozens of players around the world who produce, support and work with the industry, there are only a few producers who can claim to have a significant share of the market. Similarly, even though cars are produced in almost every developing and developed nation, only a few countries contribute in
Rating:Essay Length: 1,909 Words / 8 PagesSubmitted: August 9, 2011 -
American Home Products Corporation - Case Study
Write UP On AMERICAN HOME PRODUCTS CORPORATION: Company Overview Background Information: American Home Products Corporation (AHP), is a pharmaceutical company. The company was based in Madison, New Jersey, USA. They were known for manufacturing the over-the-counter (OTC) drugs Robitussin and the analgesic Advil (ibuprofen), as well as the prescription drugs Premarin and Effexor, which both boast over US$3 billion in sales annually. American Home Product Corporation (AHP), a highly growing American company, has four business
Rating:Essay Length: 1,537 Words / 7 PagesSubmitted: August 9, 2011 -
Global Communications Case Study
Global Communications (GC) is facing many issues. Restructuring of the organization is required to offer services and cut costs. Global Communications can better compete locally and globally to increase revenue and profits. One issue that Global Communications is facing is the depreciation of stock by more than 50 %. Stockholders do not have confidence in the success of the company. Global Communications is also facing a competitive marketplace where everyone in the industry is competing
Rating:Essay Length: 997 Words / 4 PagesSubmitted: August 9, 2011 -
Decision Making in Various Spheres of Life = Airasia Case
The person always seeks to obtain information that assist in decision making in various spheres of life. You may find one person who wishes to invest a certain amount has so he may be looking for a lot of information to assist it in making the right decision in the investment process. In addition, there may be a person or a group of persons to have a specific project they wish to know a lot
Rating:Essay Length: 289 Words / 2 PagesSubmitted: August 10, 2011 -
Enron Case Study
What in Gladwell's article do you find most compelling? Is there anything you disagree with? Gladwell's article is a point of view and its trying to tell the story from that point of view. Talent V/S Performance - People were getting hired within departments because of perception of talent and not because of their performance in the previous role. In a larger context this translates into lack of accountability. People like Lou Pai mismanaged Enron's
Rating:Essay Length: 800 Words / 4 PagesSubmitted: August 10, 2011 -
Consolidated Products - When Phil Jones Case
When Phil Jones took over as manager of Consolidated Products the entire plant became divided. On one side were the assembly workers and machine operators, and on the other, was the supervisors and plant manager. The days of open two way communication where information flowed freely from top management to the line workers, vise versa, were long gone. Almost all communication was at a standstill. The only information that was flowing was orders and demands
Rating:Essay Length: 758 Words / 4 PagesSubmitted: August 10, 2011 -
Case Study on Cimb
Chapter 1 INTRODUCTION Quality of a product or service refers to the perception of the degree to which the product or service meets the customer's expectations. In other words, quality can be interpreted as "Customer's expressed and implied requirements are met fully". Other versions include: "the totality of features and characteristics of a product or service that bears on its ability to meet a stated or implied need" [ISO, 1994], "fitness for use" [Juran, 1988],
Rating:Essay Length: 528 Words / 3 PagesSubmitted: August 10, 2011