Marketing Case

which are sole proprietorship, partnership and corporation (Lambing & Kuehl, 2007). A sole proprietorship is from of business that has only one owner making it easy to make decisions and the owner receives all of the income generated by the business once the liabilities are paid(Lambing & Kuehl, 2007).. The biggest disadvantage is that the owner is responsible for all debts; also sometimes it's better to have two people when coming up with ideals.

A partnership is a form of business that has at least two owners (Lambing & Kuehl, 2007). These owners are both responsible for the business and decision making decision, this form of business is great because it allows partners to come together to make decisions which is better than one person also they help and share financial responsibilities, also making the banks more happier to . The disadvantages is that the business is not easily to breakup, Sometimes one partner invest more than the other which is a down side

A corporation with in its self is a legal entity that is separate from its owners (Lambing & Kuehl, 2007). Most corporations are business that where already formed that gives them the creditability it needs in to sale portions of the company to share holders. This form of business is great because it's the best form when trying to acquire funding. The disadvantage is that many of the company's decisions have to be voted on by the share holders before decisions are made, which can be time consuming.

A retail electronics store such as best buy requires plenty of startup capital and funding over time that makes them subject to having and requesting for funding from other sources other than banks such as shareholders that corporations have. A corporation will allow an electronics firm to have as much funding they need in order to handle the every changing of products. The downside is that the owner does not really control the business because shareholders do all the voting on decisions of the business.

A software developer is normally one person that makes and starts a business. Because its normally a one persons ideals the best form of business for this type of company to have is a sole proprietorship, this form of business will allow the owner to have a say so on how the business will be ran and what the profits will go to. The down side is when it comes to funding its harder to get backing from a bank you have a better chance with two or more. Funding most times is hard unless the owner is already is rich.

When it comes to advertising it is good to have an partnership, a partnership allows one to share the funding and also helps with creating ideals, Sometimes it is said two heads are better than one and in this case it is. The down side is that the owners split the profits made.

References

Lambing, P. A., & Kuehl, C. R. (2007), Entrepreneurship Cases in Entrepreneurship and